Creating a Communications Protocol

Successful internal communication requires more than a finely crafted message. That message also must be delivered by the right person, using the right platform, at the right time. And all those decisions should be handled consistently across your organization. At one of my recent employers, we discovered we had a problem with several of these steps. Some situations that required specific messaging came up frequently, but they were managed differently depending on the team leader involved. That’s understandable, because each of them had a different take on what would be best in the various situations. However, this lack of consistency and standardization with our messaging led to confusion, miscommunication, and misunderstandings, which hurt morale. When I moved into the internal communications role for that division, one of my initial tasks was to create a communications protocol to clean up this mess. The first step in this process is to make a list of the different types of messages...